Media Centre
Do It For Dolly Day 2025
Do It For Dolly Day is an annual day of awareness and action dedicated to spreading kindness and taking a stand against bullying.
On May 9, we’re calling on schools, workplaces, and communities across Australia to go BLUE, spark conversations, and raise vital funds to support Dolly’s Dream in delivering bullying prevention programs, services, and resources.
We are here to support young people, their families, and the wider community in navigating bullying, online safety, and mental health challenges.
With your media support, we can amplify this message, reaching more young people, their families and the wider community. Together, we can create lasting change.
On May 9, we’re calling on schools, workplaces, and communities across Australia to go BLUE, spark conversations, and raise vital funds to support Dolly’s Dream in delivering bullying prevention programs, services, and resources.
We are here to support young people, their families, and the wider community in navigating bullying, online safety, and mental health challenges.
With your media support, we can amplify this message, reaching more young people, their families and the wider community. Together, we can create lasting change.
For all media enquiries, interview requests & further information please contact:
Key stats and facts
1-in-6 Australian students are being bullied every week.
Source: PISA 2022 Reporting Australia’s results VOLUME II Student and school characteristics
Australian school students are among the most bullied in the world.
Source: PISA 2022 Reporting Australia’s results VOLUME II Student and school characteristics
Source: PISA 2022 Reporting Australia’s results VOLUME II Student and school characteristics
Reports of cyberbullying to eSafety surge over 450% in five years.
Source: Safer Internet Day calls for kindness as cyberbullying reports surge over 450% in five years | eSafety Commissioner
Source: Safer Internet Day calls for kindness as cyberbullying reports surge over 450% in five years | eSafety Commissioner
About Do it For Dolly Day
Dolly’s Dream was established in 2018 by Kate and Tick Everett in memory of their 14-year-old daughter Dolly, who tragically took her own life following sustained and ongoing bullying and cyberbullying.
Kate, Tick, and Dolly’s older sister, Meg have since been committed to changing the culture of bullying by addressing the impact of bullying, anxiety, depression and youth suicide through education and offering direct support to young people and families.
Kate, Tick, and Dolly’s older sister, Meg have since been committed to changing the culture of bullying by addressing the impact of bullying, anxiety, depression and youth suicide through education and offering direct support to young people and families.
Do It For Dolly Day is a national fundraising and awareness campaign dedicated to bringing the community together, spreading kindness and to Go Blue to End Bullying.
Every year in May thousands of supporters across Australia come together to honour Dolly by going blue (her favourite colour) participating in fundraising activities or making a donation to help support the important anti-bullying work of Dolly’s Dream and share the message to be kind and speak even if your voice shakes.
On Friday 9 May, we encourage all Australians to Do It For Dolly by going blue and making a donation to help make Dolly’s own dream of a kinder and safer world for our kids and communities a reality.
On Friday 9 May, we encourage all Australians to Do It For Dolly by going blue and making a donation to help make Dolly’s own dream of a kinder and safer world for our kids and communities a reality.
Our Spokespeople
Kate and Tick Everett
Dolly's Parents and founders of Dolly's Dream
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Dolly’s Dream was established by Kate and Tick Everett following the shattering loss of their 14-year-old daughter, Dolly, to suicide, after ongoing bullying. Kate and Tick’s goal is to prevent other families walking this road. They are committed to changing the culture of bullying by addressing the impact of bullying, anxiety, depression and youth suicide, through education and direct support to young people and families.
Sally Sweeney
Head of Dolly's Dream and key media spokesprson
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Sally has been at Dolly’s Dream since the beginning and is deeply committed to transforming the culture of bullying and fostering positive change for young people, their families and the wider community. She loves nothing more than speaking to our incredible Dolly’s Dream community.
Dr. Charlotte Keating
Clinical Psychologist and Dolly’s Dream Advisory Board
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Dr Charlotte Keating is a Clinical Psychologist with a PhD in Neuroscience. You may have seen, heard or read her expert opinion in the media. She is an experienced and passionate advocate for everyone's mental health, particularly young people.
Pia Miranda
Dolly’s Dream Ambassador, actress, and mum of two
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Pia Miranda is a beloved Australian actor and TV personality. She has since built an impressive career across film, television, and theatre, and is also a published author. In 2023 Pia appeared on Dancing with the Stars, where Dolly’s Dream was her chosen charity and soon after signed up as an ambassador. As a mum of a tween and a teen, as well as having lived experience of online trolling, Pia is passionate at helping us combat bullying.
The Lynch Family
Dolly's Dream supporters
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The Lynch family became passionate supporters of Dolly's Dream when Logan, daughter of Matt and Alison and sister to Kade, was subjected to relentless bullying at school. This took a toll on Logan and had a significant effect on the whole family. They are in a much better place now and when they are not busy running their family business, Eziway Concrete in Nowra NSW, they are getting right behind Do It For Dolly Day - you can see them featured in our TV commercial. By sharing their story and spreading the word about Dolly's Dream they are helping other young people and their families, so they don't experience the heartache they endured.
Anastasia Naicker
Dolly's Dream supporter
Carlee Knight
Official Merchandise supplier
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Carlee has been a proud supporter of Dolly's Dream for many years and is one of our most dedicated champions! As the owner of Bairnsdale Horse Centre, Carlee and her team develop and sell all of the offical Dolly's Dream merchandise. Carlee is passionate about her community and is dedicated to making a positive impact in the lives of young people, using her platform to promote kindness, resilience, and a safer future for all. You can see Carlee and many of the Bairnsdale community wearing the Dolly's Dream merch in our Do It For Dolly Day TV commercial.
Mick Harrington
Dolly's Dream supporter
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Mick Harrington is an Australian singer-songwriter, devoted father, and passionate mental health advocate. He first captured the nation’s attention as a finalist on The Voice Australia TV series in 2021. Mick's personal journey has been shaped by lived experiences of bullying and mental health struggles, including surviving suicide. These challenges have fuelled his determination to break the stigma surrounding mental health and why he is one of our Dolly's Dream Champions. You can see Mick and his gorgeous girls featured in our Do It For Dolly Day TV commercial.
Please contact Simone Redman Jones if you would like to enquire about engaging one of the above spokespeople on 0499 202 001 or at simone.redmanjones@amf.org.au
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